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Digital magazine

HR and Benefits
Publication of the Year
2020 Willis Towers Watson Media Awards
The myGrapevine magazine reaches an active community of HR and business leaders with must-read features in a pioneering digital format. You can use this platform to reach forward-thinking professionals with insightful content or create brand awareness using a variety of advertising options.

We publish 12 monthly magazine issues, all created from the ground up as innovative, fully digital publications.

Our team will work with you to turn your thought-leadership content into incredible traffic back to your site, with dedicated promotion on social media and across our news websites.

6,000+
monthly readership of
senior professionals
12+
hours of reader engagement
per article every month
12,000+
pages viewed
every month
May 2022
May 2022

A juicy new approach to tech transformation

Technology is all around us. It facilitates online shopping, digital communication and many aspects of working life. It played a pivotal role when the coronavirus pandemic hit too. As many employees moved to homeworking, technology and digital communications platforms played a huge role in keeping staff engaged, collaborating and connected. Technology played a crucial part then and will continue to do so as workplaces embrace more digital-first styles of working.

In this issue, we take a look at how HR leaders are utilising technology in the workplace. For this issue’s cover story, we sat down with Britvic’s HR Director and Managing Director to find out more about how technology is helping the company towards its goal of being a fast-growth business. Additionally, we spoke to Fujitsu’s Head of Diversity, Inclusion and Wellbeing to find out how technology helps her in her role and how it will support the people function going forwards. Also inside, hear from experts at Pets at Home, Virgin Media O2, Premier Foods, Metropolitan Gaming and more!

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Brands we've worked with

Case Study

Case Study - SAP
SAP

SAP is one of the world’s leading cloud HCM providers – helping businesses of all sizes connect their people to their purpose. SAP SuccessFactors’ Human Experience Management (HXM) Suite helps you completely reinvent the entire employee experience. You can shift from traditional HR transactions to engaging, end-to-end experiences, using intelligent technology to make each interaction simpler and more meaningful.

What SAP Needed

Although SAP are a very well known brand across the globe, they wanted to position themselves as a thought leader in the HCM space, with an emphasis on employee experience. They were looking for a platform to deliver ongoing brand exposure to a highly engaged audience across our HR community, supporting growth of the sales funnel from senior HR professionals.

How we Created Success

SAP have contributed to all editions of our digital magazine since February 2020 and have consistently performed well. They have become a hallmark of client content within the magazine and have benefited from an increase in brand exposure through their monthly articles and a variety of integrated display options within the magazine. They have generated a readership of over 5500 HR professionals with over 300 hours of combined content consumption.

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